“Allows distributors to develop a ‘we can’ approach”
May 15, 2013
The ten characteristics are designed to not only help distributors enhance their sales performance with end customers, “but also improve the entire selling process for all parties"
AFFLINK, a leading sales and marketing organization for the professional cleaning industry, has identified four “core benefits” of consultative selling that are often missed or overlooked when distributors use traditional sales processes.
