Resolution #1: Less Focus On Preaching More On Teaching. Awareness campaigns are important for the unaware. But most workers who ultimately get hurt do so knowing something they know is dangerous, or at very least that they suspected COULD be dangerous. Too many awareness campaigns make safety professionals feel good about themselves but come off as smug and condescending to workers.
Fact. Falls kill. Falls are the number one cause of construction worker fatalities, accounting for one-third of on-the-job injury deaths in the industry.
With falls the top cause of death in the construction industry, the National Institute for Occupational Safety and Health (NIOSH) and its partners have developed a campaign to try and prevent them.
"Explore Your Treatment Options," a new multimedia ad campaign announced today by the U.S. Department of Health and Human Services' Agency for Healthcare Research and Quality (AHRQ) and the Ad Council, encourages patients to become more informed about their options before choosing a treatment for a health condition or illness.